Logos
We're lucky enough to print some awesome logos (we've even designed them too!).
So, it got us thinking… what's the secret for making your logo stand out? Your logo is the face of your company. It will be the first thing people see and the main thing they remember. If asked most of us could name at least a few well known logos, think Mcdonalds, Coca Cola and Penguin Books. The best and most recognisable logos all have several things in common, here are a few things to consider if you're looking at creating our changing a logo…..
- Simplicity - keep your logo simple, how many pieces are there in the logo. Keep the colours simple and if you think about the major logos out there all have no more than three colours, remember.. less is more.
- Brand consistency - Your logo will be spread across many media platforms these days so make sure it fits with your company's message
- Memorability - This is what makes your logo easy for customers to recall which leads to repeat business and word of mouth. Simplicity usually makes your logo memorable but adding a little bit of something different can make it stand out.
So... if you're thinking of making a change to your existing logo or just want to create something new give us a call - we'd love to help.
